$0 → $20M
In 24 Months.
Steal The System.
The exact founder ad playbook that scaled my brand from $0 to $20M on Meta — customized to your brand, not a generic template.
The Ads
Founder Ads In The Wild.
The same format I'll build for your brand — proven across hundreds of creatives running on Meta right now.
As Seen On
Founder Ads featured & running across
Receipts
Real Numbers. Real Founders.
Our own $20M+ track record — plus screenshots from operators who installed Founder Ads in their brand.
$20.146M generated · 387.72K orders · 3.95% conversion using the exact system we teach.
“Bro she's movin” — $32,551 in 7 days, 139% growth, 315 orders. “Actually was all your help bro.”
“At $40k a month and just hit $12k in the last 7 days. I would be so lost if it weren't for your help.”
“Bro let's GOOOO” — gross sales up 80%, total sales up 81%, conversion +53% in a single day.
“Bro it's only going up 😂” — 14.57, 51.59, and 12.52 ROAS across active campaigns.
“Bro using Founder Ads has changed my business — look at my conversion rate, day 1 after implementation 🤯”
“My first 15k day!!! Use this as a testimonial for Founder Ads Mastery — you're the goat.”
“Couldn't have done this without you!”
$20.146M generated · 387.72K orders · 3.95% conversion using the exact system we teach.
“Bro she's movin” — $32,551 in 7 days, 139% growth, 315 orders. “Actually was all your help bro.”
“At $40k a month and just hit $12k in the last 7 days. I would be so lost if it weren't for your help.”
“Bro let's GOOOO” — gross sales up 80%, total sales up 81%, conversion +53% in a single day.
“Bro it's only going up 😂” — 14.57, 51.59, and 12.52 ROAS across active campaigns.
“Bro using Founder Ads has changed my business — look at my conversion rate, day 1 after implementation 🤯”
“My first 15k day!!! Use this as a testimonial for Founder Ads Mastery — you're the goat.”
“Couldn't have done this without you!”
“Couldn't have done this without you!”
“My first 15k day!!! Use this as a testimonial for Founder Ads Mastery — you're the goat.”
“Bro using Founder Ads has changed my business — look at my conversion rate, day 1 after implementation 🤯”
“Bro it's only going up 😂” — 14.57, 51.59, and 12.52 ROAS across active campaigns.
“Bro let's GOOOO” — gross sales up 80%, total sales up 81%, conversion +53% in a single day.
“At $40k a month and just hit $12k in the last 7 days. I would be so lost if it weren't for your help.”
“Bro she's movin” — $32,551 in 7 days, 139% growth, 315 orders. “Actually was all your help bro.”
$20.146M generated · 387.72K orders · 3.95% conversion using the exact system we teach.
“Couldn't have done this without you!”
“My first 15k day!!! Use this as a testimonial for Founder Ads Mastery — you're the goat.”
“Bro using Founder Ads has changed my business — look at my conversion rate, day 1 after implementation 🤯”
“Bro it's only going up 😂” — 14.57, 51.59, and 12.52 ROAS across active campaigns.
“Bro let's GOOOO” — gross sales up 80%, total sales up 81%, conversion +53% in a single day.
“At $40k a month and just hit $12k in the last 7 days. I would be so lost if it weren't for your help.”
“Bro she's movin” — $32,551 in 7 days, 139% growth, 315 orders. “Actually was all your help bro.”
$20.146M generated · 387.72K orders · 3.95% conversion using the exact system we teach.
Why Now
The Old Playbook Is Dying.
Ads are getting more expensive. Branded content is getting ignored. Customers are buying from people — not logos. This isn't a trend. It's a permanent shift.
Meta CPMs rose 20% in 2025. Every single industry got hit. The cost of awareness is up — and not coming back down.
Triple Whale · 35,000+ ad accounts
Founder-led creative outperforms traditional brand content on CTR, engagement, and conversion rate.
MHI Media · 1,200+ campaigns analyzed
Of consumers trust individual experts more than institutional brands when making purchase decisions.
Edelman Trust Barometer 2025
UGC and creator-led ads achieve 4× higher click-through rates and a 50% drop in cost per click vs. branded creative.
Shopify · Nielsen
Cost per lead climbed 21% YoY in 2025. Polished branded ads are no longer enough to keep CAC in line.
Meta industry reporting
Of consumers are more likely to buy from a brand where the founder is visibly involved and present.
B2B consumer trust research, 2025
“Brands that don't install founder-led infrastructure now will pay 2–3× more for half the result by 2027. The window is closing fast.”
What Is Founder Ads Mastery?
Built By A Founder. For Founders. Not Agencies.
Every ad agency is run by people who've never built a brand. Every guru is selling theory they didn't invent. Founder Ads are different. They're built by an operator who scaled a brand from $30K/month to $20M in 24 months — and now installs the same system in other brands. One system. One originator.
Brand-Native Creative
Hooks, scripts, and angles built around your founder story — not ripped from competitors or generic UGC frameworks.
Founder-Grade Direction
You get me. Not an account manager. Not a junior strategist. The operator who built it, on every Loom and every call.
Permanent Infrastructure
After 90 days, the system stays. Templates, frameworks, hiring scorecards, vendor lists — yours forever.
From The Dirt
From A Broke Minor League Ballplayer To A $20M Brand In 2 Years.
No investors. No agency. No marketing degree. Just a founder, a camera, and a system that turned attention into revenue — fast.
The same system that took me from sleeping in locker rooms to ringside at BKFC with my brand on the canvas — is the one I now install in other founders' brands.
Into The Metaverse
Founder Ads Took Us Into Fortnite.
The same playbook that scaled our brand to $20M built enough cultural pull to land us inside Fortnite — a full branded experience, played by millions.
The Installation
2 Months. 3 Phases. One System.
The SAME System, Built For You
I install the exact same founder ad system that scaled our brands from $0 to $20M — tailored to your niche, your founder story, and the video types that'll convert for your audience. No generic templates — every piece is built for your brand.
Dial In Execution
Weekly 1:1 calls with me to guide every step of production, filming, and getting your ads live. You execute, I direct. We move fast.
Optimize & Systematize
Biweekly calls month two to double down on what's hitting, kill what's not, and lock in a proven founder ad system that keeps running in your business.
The Offer
SAME Exact Founder System. Built Into Your Brand.
I'll teach you the exact founder ad playbook that scaled my brand from $0 to $20M on Meta — customized to your brand, not a generic template. When you sign up, I personally install the SAME exact founder ad system into your business, tailored to your niche, your founder story, and the video types that'll convert for your audience. You'll get weekly 1:1 calls with me to dial in execution, then biweekly calls month two to optimize what's working. You execute, I guide every step, and by the end you've got a proven founder ad system running in your business.
Why Me
"I'm not an agency. I'm not a guru. I built our brands from $0 to $20M in 24 months on this exact founder ad system. Now I personally install the SAME exact founder system into your brand and guide you through execution every step of the way. By the end, you'll have a proven founder ad system running in your business."
— Carson · Founder, Founder Ads Mastery
Install It. Or Watch Your CPMs Climb.
You execute. I guide every step. By the end, you have a proven founder ad system running in your business.